The Lead Gen Playbook

The Lead Gen Playbook 8 essential experience optimization tests On average, less than 3% of all traffic coming to your website will convert to leads. Lead generation is often one of the biggest priorities for marketers, but it can also […]

8min read

5 Examples of Email Remarketing Campaigns to Get Inspiration From

10min read

52 Email Subject Lines That Work From Fashion and Beauty Brands

10min read

How and Why to Use Video in Your Email Marketing in 2023

Case Study

Babymarkt.de boosts click rate with personalized product recommendations

9min read

Opt-In vs. Opt-Out: A Guide to Email Marketing

11min read

A Beginner’s Guide to A/B Testing your Emails

What our customers are saying

The decision to switch to AB Tasty came down to the overall return on investment. AB Tasty offered us a feature-rich solution meeting our needs at a competitive price point. The implementation was easy, running experiments can be done efficiently, and the support team has been helping us deliver successful tests.

Paul Branco
Sr. Director of Product Management, UX, & Analytics

Our mobile developers have been able to implement experimentation the same way we do it on our website, and remove the burden of App stores rollouts. Now we can truly align web & mobile releases.

Ingrid Peiniau
Head of Customer Experience

Partnering with AB Tasty has really helped us get a competitive advantage out of our client’s data - it is the proof of the pudding, the point at which we show that the data has found more customers, at reduced CPA.

Javier Gómez de la Mata
Ecommerce Manager

We can test new features on specific segments of our user base, and also better integrate user feedback in real-time, set up kill switches, and especially, run experiments.

Alexandre Duarte
Head of Product

AB Tasty is Delicious! It has great graphical user interface, fantastic support, great pricing structure and we are able to work on almost all dynamic content through GUI.

Matt Sparks
eCommerce Optimization Manager

I tried to do A/B testing in-house, and gave up quickly. Every change now goes through Feature Experimentation by AB Tasty, whether it’s a back-end search algorithms or a UI update.

Julien Martin
VP Engineering

Subscribe to
our Newsletter

bloc Newsletter EN

AB Tasty's Privacy Policy is available here.